Be the
of the digital era

Advanced Programme in Digital Business Leadership

A strategic leadership programme for current and aspiring CXOs

  • Batch Sticker
  • Business Leadership Programme Rating

Apply Now

Classes Starting
from July 2024

  • 1stIIM of
    India
  • Triple AccreditationAMBA, EQUIS, AACSB
  • 12
    Months    Programme
    Sunday Only Classes
  • 96
    Hours    of Live Interactive Sessions
  • 10
    Days    54 Hours
    On-campus Learning
  • IIM Calcutta Alumni Status IconExec.
    Ed. Alumni Status
  • "The future belongs to companies that put technology at the center of their outlook, capabilities, and leadership mandate." 1
  • "CEOs around the world expect to return to a strong economic growth over the next two years and their top ask from their CIOs is digitalisation." 2

IIM Calcutta Advantage

  • Triple Accreditation LogosTriple Accreditation First B-School in India to get accreditation by EQUIS, AMBA and AACSB
  • CEMS LogoMember of CEMS Only Indian B-School to be part of this global alliance of leading business schools, multinational companies and NGOs
  • BT-MDRA LogoRanked #1 BT-MDRA Best B-School 2023, Fortune India Best B-School Survey 2023, Open Magazine's Best B-School Survey 2024
  • NIRF LogoRanked #4 India Ranking by NIRF 2023
  • Campus IconIndia’s First IIM Over 6 decades of unmatched excellence

Applications Open

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Why Digital Business Leadership?

The Digital Business Leadership Program propels senior leaders in technology, operations,
business and marketing toward executive roles, seamlessly bridging the transition from
senior to executive leadership across various functions.

Curriculum

Master a powerful strategic multi-disciplinary framework to
Lead in the digital era

Business leadership program framewrok Business leadership program framewrok

  • Understanding Disruptive Technologies & Digital Transformation
  • Digitalization amidst Deglobalization
  • Discovering the Self Amidst Change

    Self-Assessment, aided by faculty.

    What do our personality traits say about our openness to change?

    Do we have what it takes to become TKBLs?

  • Problem Framing Amidst Ambiguity & Uncertainty
  • Platform Businesses in India
  • Design Thinking

    Mental Models Assumptions

    Thinking on the Edge

  • Sectoral Perspectives on Digital Business Leadership [Sapere aude]

  • Economics of Digital

    Digital and information goods

    Bundling and Unbundling

    Information Pricing Strategies

    Monetizing digital services

  • Demystifying Deep Tech and the Pillars of Digital Business

    Cloud Big Data

    Machine Learning, and AI as vectors of digital business capability

    Applications of AI and Generative AI in Buisness

  • Customer-Centricity in the Digital Age

  • Succeeding with Digital Products

    Design and user experience

    A/B testing

    Ethical Aspects of Design

  • Strategic Thinking and Digital Business Models

    Fundamentals of Business Strategy

    Business Agility through Digital

    Digital Business Models

    Digital Platforms Ecosystems Network Effects

  • Recrafting Marketing in the Digital Era

    Digital Marketing Analytics

    Integrating traditional and digital marketing

    Omnichannel Strategy

    Digital Marketing

    Mass Personalization

    Customer Experience & Engagement Marketing

  • Embedding DeepTech in Organizations

    Applications of Emerging Technologies in Industry 4.0

  • Digital: A Policy Perspective [Sapere aude]

  • Engaging the Self Amidst Change

    Self-Assessment, aided by faculty

    How do we leverage what we have to become TKBLs?

  • Managing Change

    Embracing the Digital Mindset

    Rewiring the Firm DNA

    Transitioning with Digital Partners

  • Strategic Leadership for Enterprise Growth

    Driving Disruption: The Challenger’s Perspective

    Renewing through Disruption: The Incumbent’s Perspective

    Organizational Ambidexterity

    Strategic Choice in the Age of AI

  • The Agile Organization
  • Storytelling and Strategic Communication in the Digital Era
  • Digital Dilemmas and Ethics in the Age of Big Data and AI [Sapere aude]

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Download Brochure

Format

  • 12-Month
    Executive Programme
  • Online Sessions
    Sundays 9:30am to 12:30pm
  • Live Interactive Sessions by
    IIM Calcutta Faculty and Industry Experts
  • 36% program covered on-campus through Projects,
    Case Studies and Hands-on Sessions
  • 2 Campus Visits of 5 days each
    to IIM Calcutta

Applications Open for Batch 3

The programme will be delivered on TalentSprint’s digital platform ipearl.ai

Capstone Projects

  • Examining Digital Shift, or
  • Creating a High-Tech Startup Business Plan

Ideal for

  • Current and Aspiring Digital CXOs
  • Business Leaders, Senior Management Professionals, Technologists, Startup Leaders across a wide variety of industries globally.
  • Senior professionals with decision making roles from sectors largely transformed by digitisation - IT, Communication, Automobiles, BFSI, FMCG, Consulting, Healthcare, Retail, eCommerce etc.
  • Senior technology consultants tasked with solving client’s business problems with digital solutions

Eligibility

  • Education: Any Bachelor/Master’s degree in any discipline with a minimum 50% marks
  • Experience: Senior leaders with minimum 10 years of experience and an impactful career path

Admission Process

    Apply for the Programme

    Submit Documents*

    Selection by IIM Calcutta Committee**

    Join Programme

    *Scanned copies to be submitted within 7 days
    i) Education Certificate
    ii) Experience Letter/Latest Pay Slip

    **Selection for the Programme will be done by IIM Calcutta and is strictly based on education, work experience and motivation of the participants.

Class Start - July 2024

Apply Now

Build a Digital Mindset and Drive Organisational Growth

Professional Growth


  • Lead self and others through the digital disruption
  • Develop insights into disruptive technologies
  • Advocate a culture of design thinking in your organisation

Transformational Impact


  • Build strong customer value propositions
  • Enable a culture of digital transformation
  • Co-create and innovate with the digital ecosystem
Certificate
outcomes background

Fee with Flexible Payment Options

What is My Investment?

Application Fee
₹2,500

Installments Amount* Dates
Registration fee ₹20000 Within 48 hours after receiving the selection email
1st Installment ₹190,000 Within 15 days from the day, the registration fee is paid
2nd Installment ₹200,000 1st October 2024
3rd Installment ₹210,000 1st January 2025
Total Programme Fee ₹6,20,000
*18% GST extra as applicable

scholarship-icon Special Pricing for Corporates

*2 campus visits of 5 days at IIM Calcutta.

Fees paid are non-refundable and non-transferable.

Modes of payment available

  • Online payment iconInternet Banking
  • Card PaymentsCredit/Debit Card
  • UPIUPI Payments

Easy Financing Options

12 Month 0% Interest Scheme / Interest-Based Schemes

EMI as low as ₹20,729/Month

emi icon EMI Options

Loan Partners

  • liquiloans
  • propelid
  • eduvanz